Photo of Emily

Emily Chang is an award-winning web and interaction designer, technology strategist and co-founder of Ideacodes, a design and web consultancy in San Francisco that she started with her husband, Max Kiesler. Ideacodes specializes in the design and user experience of web applications, smart devices, digital products and networked communities, with clients as diverse as IDEOMassachusetts Institute of TechnologyMTV, gdgtGigaOMStanford UniversityGigaOM, and Adaptive Path.

For over a decade, Emily has designed and produced hundreds of websites and web products for technology start-ups, businesses, universities and colleges, design companies, non-profits, art and media and organizations. Her expertise ranges from product strategy to design (user interface/interaction) to user experience for social web applications, web communities, blogs and digital consumer products.

Emily writes and posts about design and user experience, technology, culture and next generation web here at, a site that’s part blog, part life journal. This site also includes the popular web app resource, eHub, a constantly updated list of web and mobile apps and services. Most recently, Emily launched a community version of PicoCool, a global creative community dedicated to uncovering the cool in art, design, environment, culture, architecture, fashion, travel or technology.

In 2009, Emily was nominated for the prestigious Copper-Hewitt National Design Awards for excellence in Interaction Design. Her internet work has garnered dozens of design and interactive awards, including a SXSW finalist award for community weblog, two prestigious Council for Advancement and Support of Education (CASE) grand gold awards in interactive media, IBM Best Practices Partner for a portal to serve university students, and Web Marketing Association’s Best University website. She’s been an invited  judge for the Adobe Design Achievement Awards, an advisory member of the O’Reilly Web 2.0 Expo design and user experience committee, an invited panelist at the SXSW Interactive conference, and an early member of the Web 2.0 Workgroup and Ajax Developer’s Journal.

Prior to co-founding Ideacodes with Max Kiesler, Emily was a partner and creative director in a marketing communications firm, the first web director of the Cornell Entrepreneur Network at Cornell University, an independent design consultant, and the first interface designer for the University at Buffalo web team, a startup electronic media and marketing unit.

She has an M.F.A. in sculpture and media from the State University of New York at Buffalo, and a B.A. in literature from the College of William and Mary. As an artist, she’s shown digital videos at numerous online venues and exhibited sculpture and installations in galleries in New York. Having traveled and lived extensively around the world (North America, Southeast Asia, the Middle East, Asia, Africa, and Europe), Emily currently lives and works in the SOMA district in downtown San Francisco. When she’s not online, she’s often surfing breaks in Santa Cruz, Pacifica and Half Moon Bay.

Get in touch through this contact form, through her company, Ideacodes, on Twitter and on almost all social networks on the web and mobile as username “emilychang”.